Analytics & Insights
Understand what users are doing, where they drop off, and why — with AI that explains the data.
Auto-Detected Funnels
Most products have multiple funnels. AI inspects your real path + event_type data and proposes the multiple journeys operating in your product — demand-side, supply-side, content, upgrade — ranked by confidence. Accept the ones worth tracking; ignore the rest. Each accepted funnel gets its own dashboard and AI Briefing. Same for audience segments: AI surfaces the cohorts worth defining from real engagement signals.
Learn more →AI Drop-off Diagnosis
One click tells you exactly where users drop off and why — with fix recommendations ranked by impact and effort. Every diagnosis includes a code spec (file, selector, recommended copy) ready for your engineer on any tier. On Deploy and above, you can also deploy overlay-able fixes as live flows directly from the diagnosis. Structural fixes (form simplification, real product changes) are flagged code-only.
Learn more →AI Briefing
One AI-synthesized executive summary: letter grade, verdict, top 3 prioritized actions, healthy signals, and cross-cutting snapshots. Teaser on every tier.
Learn more →Activation Metrics
Track activation rate, time to value, and conversion through your defined milestones. See exactly where users drop off on the path to your “aha moment.”
Learn more →Feature Adoption Tracking
See which features users engage with and which they ignore. Identify underused capabilities and get AI-powered recommendations to boost adoption.
Learn more →Path Analysis
Visualize the paths users actually take through your product. See where they diverge from your intended flow and where they discover unexpected shortcuts.
Learn more →Retention & Cohort Analysis
Day-N retention curves by signup cohort. See whether your onboarding improvements actually lead to users coming back.
Learn more →AI-Diagnosed Click Heatmaps
Element-level click data with AI that detects rage clicks, dead zones, wrong-element gravitation, and CTA underperformance.
Learn more →Real-time Event Streaming
Every click, page view, and engagement signal streams into your dashboard within 500ms over a Supabase Realtime subscription. Pulsing live indicator, no refresh button, no polling.
Learn more →Rich Engagement Events
Scroll depth, session end, idle, visibility change, and custom events — captured automatically by the snippet. Power “engaged readers,” “bounced users,” “distracted users” segments without extra instrumentation.
Learn more →AI-Defined Custom Metrics
Describe your KPIs in plain English. AI translates them to measurement rules and your entire dashboard rebuilds around your definitions.
Learn more →AI-Defined Audience Segments
Describe your target users in plain English — “users who visited pricing 3+ times but haven’t signed up.” AI translates to conditions. Filter analytics by segment to surface cohort-specific drop-offs — and, on Deploy and above, target flows at the right users.
Learn more →User Detail Pages
Every identified user and anonymous session gets a dedicated page — identity, activation score, flows seen, segments matched, and their full event timeline. Click any user row to zoom from cohort to individual.
Learn more →Click-Stream Replay
Replay any user’s session as a linear click-stream with auto-detected rage-click and error markers + drop-off moment. On Scale and above, AI diagnoses what happened and recommends the fix — as a code spec, or as a deployable flow when overlay-able. Ships a scrubber, 1x/2x/4x/8x speeds, and a “Jump to drop-off” shortcut.
Learn more →Daily Feed
Eight AI-summarized cards of what changed today on your project — new activations, drop-off shifts, anomaly counts, stalled users, new cohorts, volume + engagement deltas. Dismissible with 7-day persistence. Daily AI narratives on Diagnose+, factual-only on Free. Lives on the dashboard homepage between the upgrade banner and the funnel chart.
Learn more →In-App Guidance
Deploy flows and experiments without writing code — then target them to the right users at the right moment.
No-Code Flow Builder
Build tooltips, guided tours, modals, banners, and checklists. Describe what you want in plain English, or let AI suggest flows based on your data.
Learn more →A/B Testing for Flows
Split traffic between flow variants, track conversion per variant, and get statistical significance indicators. Know which onboarding approach actually works.
Learn more →Platform & Team
Snippet-level features that keep the data trustworthy, plus the team controls that keep everyone in the right seat.
Automatic JS Error Capture
Every uncaught error gets captured with a nine-pattern PII redaction chain (tokens, emails, UUIDs, credit-card-like sequences, file paths) before it ever leaves the browser. Segment on “users who hit errors before converting” without extra instrumentation.
Learn more →AI Success Agent
Conversational AI with real-time access to your project data. Ask questions about your users, get strategic recommendations, available 24/7.
Learn more →Team Collaboration
Invite your team with four role tiers — Owner, Admin, Editor, Viewer. Product managers edit flows, customer success reads analytics, developers ship code. Everyone in the right seat.
Learn more →Security & Privacy
PII redaction (9 patterns), SRI-pinnable snippet, Shadow DOM isolation, Termly consent auto-detection, GDPR-ready, tenant isolation enforced at the database layer. Spec-sheet transparency.
Read the spec →Outgoing Webhooks
HMAC-signed POSTs to your endpoint on activation, drop-off shifts, anomalies, and AI briefings. Custom event types via /api/webhook-trigger. Integrate with Zapier, n8n, Make, or a custom backend — no email-vendor lock-in.
Start with the free tier. Upgrade when you need more.